An all-in-one gaming hub for crypto and digital wallets. Boost retention and time spent in your app, from activation and distribution to monetization. Unlock the full value of your traffic.
With exceptional retention and monetization efficiency, mini-games are rapidly reshaping the digital app ecosystem. Integrating them into wallets creates a new engine for traffic monetization.
Monetization Mix (IAP VS IAA)
IAP leads revenue while IAA builds a solid retention base
IAP · In-App Purchases$53.97B (68.11%)
IAA · In-App Advertising$25.27B (31.89%)
In the digital wallet ecosystem, instant-play mini-games first convert users who are less likely to make in-app purchases into advertising contributors. Long-term missions and social ecosystems then guide them toward higher-value IAP spending.
Wallet + Mini-games = A high-frequency conversion gateway
Re-engage wallet users frequently
Overcome the naturally low open frequency of financial and crypto wallets.
Significantly extend time spent
Drive utility for native tokens
Core Solution · Game Center
Wallet + Game Center: The optimal path to activation and monetization
Move beyond fragmented mini-game operations. Embed a standardized game center SDK into your wallet and create a high-frequency entertainment loop.
Fast Integration
Connect seamlessly to your wallet app in one day with a standardized SDK and lightweight APIs.
Instant Play
No downloads or installation. Players enter instantly with a lightweight experience built for short sessions.
Massive Game Library
More than 3,000 curated mini-games across genres, updated weekly for players of all ages.
Smart Recommendations
Match games to user preferences for precise discovery and personalized long-tail distribution.
Standalone games vs a wallet gaming ecosystem
Why is long-term profitability difficult for standalone games? A wallet with a game center unlocks far greater business value.
Exponential growth
Pony Games Wallet Game Center
Your all-in-one mobile gaming engine
Cross-game discovery lifts day-one retention by 40%+
Built-in wallet connections, no extra acquisition spend
IAA + IAP + subscriptions increase ARPU by 3.5×
VSHigh churn
Traditional standalone games
An isolated, single-game model
High churn, short user lifecycles of 3–7 days
High acquisition costs put pressure on ROI
Limited revenue from ads or heavy in-app spending
More retention. More time spent.
Turn an occasional tool into a daily destination
Move beyond one-off wallet visits. Pony Games brings users back with everyday entertainment, making your wallet a hub for gaming and digital assets.
Retention+45%
7-day / 30-day retention
Game missions and streak rewards build daily habits, lifting retention above traditional wallets.
Screen Time+18 mins
Daily app time gained
With 8.5-minute average sessions and multiple daily visits, users spend more time in your app.
Frequency3.8 / day
Daily app opens
Turn one or two weekly visits into multiple active wallet sessions every day.
Re-activation2.5×
Dormant user reactivation
Game points and energy refill reminders give inactive users a reason to return.
Four engines of daily entertainment
Turn utility traffic into loyal, engaged users
Connect game progress with wallet missions and token rewards. Daily check-ins and simple game challenges create a positive habit loop.
No downloads or installation. Jump straight from your wallet into a game, making short breaks and commutes a reason to return.
Personalized recommendations and cross-game missions connect a broad range of genres, helping users find their next favorite experience.
Bring wallet assets, game rewards and community missions together to encourage ongoing participation and repeat visits.
Core solution · Monetization
Three revenue engines. New room to grow.
Monetize the entire player journey, from free users to your most loyal paying players.
In-app advertising (IAA)
All users, including non-paying players
Rewarded videos and native ads unlock game items, extra lives and token rewards.
Reach every non-paying player
In-app purchases (IAP)
Players ready to spend more
Offer premium items, bundles, exclusive skins and faster progression.
Unlock high-value core revenue
Subscriptions
Core players seeking lasting value
Weekly, monthly and quarterly passes offer ad-free play, double rewards and exclusive benefits.
Predictable monthly cash flow
Wallet partner revenue calculator
Adjust your wallet MAU to estimate additional monthly revenue with Pony Games.
50K1M5M10M MAU
Estimated active players (15% conversion)
75K players
Expected monthly ARPU per active player
$3.30 USD
Assumptions: 15% conversion × $3.30 monthly ARPU. Figures estimate total revenue; partner revenue shares depend on your agreement.
Estimated additional monthly revenue
$247,500/ month
Estimated IAA revenue (26%)
$64,350
Estimated IAP revenue (54%)
$133,650
Estimated subscription revenue (20%)
$49,500
Partnership model
Clear roles. Shared value.
Focus on your core wallet business while Pony Games takes care of the gaming ecosystem.
Pony Games handles 80%
Product development, operations and content
Full-stack game center development & operations
Fast-loading containers and ongoing native game engine maintenance
3,000+ premium games, licensed and refreshed
Competitive and casual genres, with new titles added weekly
Monetization strategy & recommendation algorithms
Pricing tiers and recommendations tailored to your wallet audience
Live operations, community & analytics
Multidimensional dashboards and 24/7 operational support
No additional game development or operations team required on the wallet side.
Your wallet handles 20%
Distribution and ecosystem infrastructure
Wallet entry points and user traffic
Client runtime and lightweight container support
Cloud resources and technical API integration
Native wallet payments and token reward interfaces
Focus on your core financial services and share in gaming revenue, risk-free.
Partnership KPI roadmap
Month 1
Integration & launch
Complete SDK integration and payment testing, then launch the game center.
Target KPI: Integration 100%
Months 2–3
Acquisition & activation
Reactivate wallet users across channels and reach 500K game center MAU.
Target KPI: 500K+ Game MAU
Months 4–6
Day-one retention >30%
Build consistent day-one retention above 30% with missions and live events.
Target KPI: D1 Retention > 30%
Months 7–9
Paying conversion >5%
Launch in-app items and exclusive bundles to exceed 5% paying conversion.
Target KPI: Pay Rate > 5%
Months 10–12
Reach target ARPU
Meet monthly ARPU targets and establish a sustainable entertainment business.
Target KPI: ARPU Target Met
Massive game content library
3,000+ Premium Mini Games, Ready to Play
From casual and action games to puzzles, RPGs and strategy, our catalog serves the entertainment tastes of users across global markets.
About us
About Pony Games
Pony Games builds and operates mini-game platforms for wallet ecosystems, with hands-on experience taking leading game centers from zero to launch.
A TOP 1 leader inwallet gaming ecosystems
Proven experience building game centers for tens of millions of active users, backed by complete commercial infrastructure.
$8.3B+
Monthly revenueMonthly Revenue
14M+
Active playersActive Players
Platform development & operations
High-concurrency, lightweight game-center architecture built for instant loading.
PLATFORM
Distribution & personalization
Smart recommendations powered by audience profiles and high-frequency mission incentives.
GROWTH
Content supply & analytics
A global catalog of 3,000+ licensed games with comprehensive data visualization.
CONTENT
Localized live operations
Multilingual support, multi-currency settlement and locally tailored campaigns.